Saturday August 18, 2012
ABN buys Tamil newspaper
By B.K. SIDHU
PETALING JAYA: The ABN Media Group has bought the nation’s fifth largest Tamil daily, Nam Naadu, for an undisclosed amount with an aim to expand its reach into local Indian market.
Nam Naadu was launched on July 15, and has a daily circulation of 12,000 on Mondays to Saturdays. The Sunday circulation is 15,000. The paper sells for RM1.
The ABN Media Group executive chairman Datuk K.K. Eswaran said Nam Naadu was just one more chess piece on the board for ABN and that the paper would expand beyond traditional ink and paper, leveraging on the diverse media platforms owned to create a broadcast presence for the brand.
“We’ll be co-operating with ABNxcess, the first digital cable TV (CATV) network in Malaysia, to produce daily Tamil news programmes entitled, Nam Naadu Sethi, he said.
Eswaran recently bought a 55% stake in The ABN Media Group via a family-owned company. ABN is an integrated media group that is expected to launch its digital cable TV service in the coming weeks from its broadcast centre in Puchong.
The first phase of ABNxcess, as the CATV service is known, is expected to be rolled out in the Klang Valley, Penang and Johor, covering 1.2 million houses, by mid-2013.