Business

Published: Monday November 16, 2009 MYT 2:44:00 PM
Updated: Monday November 16, 2009 MYT 2:58:22 PM

Prudential BSN Takaful launches new medical plan


KUALA LUMPUR: Prudential BSN Takaful (PruBSN), introduced its latest medical plan - the Takaful Health - a "first" for the Takaful industry in Malaysia with its annual No Claim Bonus (NCB).

PruBSN is a joint venture company between Bank Simpanan Nasional (BSN) and Prudential PLC (Prudential).

Its chief operating officer Azim Mithani said Takaful Health provides comprehensive hospital and medical coverage until age 80 as an extension to the Takafulink and Takaful Cerdik, the company's pioneering investment-linked protection and educational insurance plans respectively.

"However, unlike other medical plans, Takaful Health also pays our customers to stay healthy through its innovative NCB feature of up to RM500, depending on the package.

"Basically, if they don't make a claim, we pay our customers," he told reporters after the product launch here on Monday.

The new product has received an encouraging response since commencing sales on November 12.

"As such, PruBSN expect it to be a significant contributor to our business," he added.

He also said there was enormous potential for the Takaful industry to grow, due to the still low take-up by Muslims for Takaful coverage.

"I am confident that with the strategies in place, we will be able to help accelerate the development and growth of the Malaysian Takaful industry," he added.

Azmi also said PruBSN will also be introducing several products next year.

PruBSN has about 300,000 customers at present. - Bernama

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